Desert Rose Gives
Desert Rose Gives transforms through development and data storytelling, ensuring diverse experiences are Seen, Heard, and Understood to drive systemic change.
Desert Rose Gives is a Nevada nonprofit founded by Bianca D. McCall, LMFT, and a board of community leaders who are passionate about public health, community service, and mobilized leadership. We focus on upstream prevention, and we build our programs around the people most often left out of the planning.
WellXcel is a best-practice wellness and performance education model, developed by a licensed clinician, that addresses the social determinants of health across high-pressure ecosystems through culturally responsive training, consultation, and community support.
Learn about WellXcel
Desert Rose Gives is the named independent research partner of ECQO Holdings in the ECQO-Care Pilot, working alongside Intermountain Health, the University of Nevada, Reno (CASAT and NRAP), and WestCare Nevada Inc. Additional regional behavioral health workforce partners extend the reach of this work and are acknowledged publicly only after written permission is on file. Partnership is how we honor the balance between community and individual cultures, and how we hold ourselves accountable to the field.
See our partnersThe landscape numbers show where Southern Nevada needs more of us. The program numbers show where Desert Rose Gives is already showing up.
Clark County residents. Source: US Census Bureau QuickFacts.
Nevada's ranking for adult access to mental health care. Source: Mental Health America, State of Mental Health in America.
Share of Nevada counties designated Mental Health Professional Shortage Areas. Source: HRSA Bureau of Health Workforce.
WellXcel participants reached in the United States and France since 2022. Source: WellXcel Impact and Outcomes summary, Desert Rose Gives.
Mind Over Media direct youth participants in Nevada since 2025, with digital outreach across up to 10 platforms reaching thousands more. Source: Desert Rose Gives Child Death Review Grant Application, 2025.
ECQO-Care Pilot research partnership milestone. Desert Rose Gives contributes research design and community pilot oversight as an independent research partner.
Southern Nevada is not a footnote to the national conversation about behavioral health. It is the valley where the casino economy, the 24-hour service shift, and the steady arrival of new neighbors all land on the same nervous system. For Black families in North Las Vegas, for Urban Native households scattered across the valley, for the young people who move between schools and jobs and screens all day, prevention has to be built here, in their languages and in their rhythms, or it does not hold.
Desert Rose Gives starts with the neighbors closest to the harm and the furthest from most statewide resources. We do not ask our communities to translate themselves into a policy document. We translate the work to meet them.
Every contribution to Desert Rose Gives is to benefit youth, families, special workforces, and communities in Nevada. Donations fund workforce development, poverty prevention, community programming, and the small steady costs of showing up consistently. Your gift is tax deductible to the extent allowed by law.
DonateVolunteers are how Desert Rose Gives shows up on more nights of the week. Tell us what you have in time, skill, or community ties, and we will match it to real program needs across the state.
Volunteer with usCommunity organizations, local businesses, foundations, and Native relatives are invited to build with us. Partnership at Desert Rose Gives is reciprocal, never one-way or symbolic.
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Community updates, program news, and invitations, sent only when we have something real to share.